Evaluation of Barriers in the Adoption of E-Commerce Technology in SMEs: A Fuzzy DEMATEL Approach.
Honey YadavUmang SoniShubham GuptaGirish KumarPublished in: J. Electron. Commer. Organ. (2022)
Keyphrases
- small and medium sized enterprises
- small and medium enterprises
- technology adoption
- electronic commerce
- ahp method
- technological innovation
- fuzzy sets
- computer systems
- widespread adoption
- fuzzy logic
- business world
- information and communication technologies
- mobile commerce
- mobile technologies
- rapid development
- evaluation method
- business models
- information technology
- internet enabled
- information systems
- radio frequency identification rfid
- fuzzy controller
- fuzzy clustering
- membership functions
- cost effective
- case study