Mobile word of mouth in mobile messaging applications: an exploration of its antecedents and consequences.
Ismail ErkanFulya AcikgozAbdulaziz ElwaldaMushfiqur RahmanNisa AkinPublished in: Int. J. Bus. Inf. Syst. (2021)
Keyphrases
- mobile devices
- mobile phone
- mobile learning
- mobile applications
- mobile environments
- intelligent mobile
- computing environments
- real time
- learning algorithm
- mobile networks
- context aware
- m learning
- autonomous mobile
- smart phones
- mobile users
- reinforcement learning
- web services
- search engine
- mobile communication
- mobile commerce
- artificial intelligence
- neural network