Business Intelligence as a Competitiveness Factor.
Rafael Gomes SalutiDaielly MantovaniPublished in: AMCIS (2020)
Keyphrases
- business intelligence
- data warehousing
- business information
- decision support
- data warehouse
- decision making
- business intelligence systems
- data analysis
- end users
- microsoft sql server
- sql server
- data integration
- knowledge discovery
- knowledge management
- data mining
- business decisions
- data sets
- big data
- microsoft office
- decision support system
- data mining applications
- competitive advantage
- data sources
- case study
- business users
- enterprise data
- predictive analytics
- information retrieval
- strategic management
- database
- business intelligence solutions