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The Consistency of Trust-Sales Relationship in Latin-American E-commerce.
Henry Laverde-Rojas
Camilo A. Martinez
Oscar Camargo
Gustavo Rojas-Matute
Marithza Sandoval-Escobar
Juan C. Correa
Published in:
CoRR (2019)
Keyphrases
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latin american
social capital
electronic commerce
trust model
cross selling
reputation models
trust relationships
business models
trust evaluation
customer preferences
constraint networks
electronic marketplaces
dynamic pricing
customer loyalty