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The Acceptance of Social Media Sites: An Empirical Study Using PLS-SEM and ML Approaches.

Sawsan Al-SkafEnaam YoussefMohammed HabesKhadija AlhumaidSaid A. Salloum
Published in: AMLTA (2021)
Keyphrases
  • social media
  • data mining
  • social networks
  • image retrieval
  • end users
  • partial least squares
  • social media sites