Business: New kid on the block: marketing organizations and interaction design.
David A. SiegelPublished in: Interactions (2001)
Keyphrases
- interaction design
- decision making
- business managers
- financial services
- success stories
- business decisions
- customer relationship management
- business environment
- information systems
- competitive advantage
- human computer interaction
- telecommunications industry
- data mining
- knowledge management
- customer support
- business processes
- business applications
- business intelligence
- business partners
- consumer behavior
- business activities
- product design
- business goals
- information technology
- mobile applications
- online marketing
- small and medium sized
- business process
- internet marketing
- field of human computer interaction
- electronic commerce
- marketing campaigns
- ubiquitous computing
- business models
- tangible interaction
- marketing strategies
- customer service
- case study
- inclusive design
- senior management
- real world
- user interaction
- artificial intelligence
- machine learning