Cost-Effective Social Media Influencer Marketing.

Xiao Han Leye Wang Weiguo Fan

Published in: INFORMS J. Comput. (2023)

Keyphrases

cost effective
social media
low cost
social networking
social networks
social media data
cost effectiveness
social media platforms
online social networks
online consumer
big data
data center
social media sites
computational intelligence
website
online marketing
data mining