Consumer informedness and diverse consumer purchasing behaviors: traditional mass-market, trading down, and trading out into the long tail.
Eric K. ClemonsPublished in: ICEC (2007)
Keyphrases
- business transactions
- electronic commerce
- market participants
- long tail
- foreign exchange
- competitive market
- trading strategies
- financial markets
- trading systems
- futures market
- electronic markets
- online shopping
- electronic marketplaces
- electricity markets
- online markets
- market data
- stock exchange
- trading agents
- purchasing behavior
- stock data
- stock price
- consumer behavior
- social networks
- social media
- co occurrence
- context aware
- software agents
- stock market