An Exploratory Study of Website Localization Strategies: The Effect of Exogenous Factors.

Tailai Wu Chih-Hung Peng Yani Shi Choon-Ling Sia

Published in: HCI (23) (2015)

Keyphrases

website
factorial design
key factors
web content
factors that influence
factors influencing
prior studies
database
neural network
genetic algorithm
search engine
probabilistic model
interaction effects