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An Empirical Study of Online Trust and Consumer Behavior: Cultural Orientation, Social Norms, and Personal Innovativeness in Information Technology.
Yujong Hwang
Published in:
ICIS (2005)
Keyphrases
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social norms
online consumer
consumer behavior
information technology
social interaction
social media
agent based simulation
online shopping
conflict resolution
agent societies
information systems
perceived usefulness
simulation model
personal information
virtual agents