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A study of factors that contribute to online review helpfulness.

Albert H. HuangKuanchin ChenDavid C. YenTrang P. Tran
Published in: Comput. Hum. Behav. (2015)
Keyphrases
  • online reviews
  • factors affecting
  • factors that affect
  • real time
  • experimental study
  • factors influencing
  • machine learning
  • statistical analysis
  • key factors
  • factors that influence
  • online environment