Attenuating perceived privacy risk of location-based mobile services.
Loo Geok PeePublished in: ECIS (2011)
Keyphrases
- mobile services
- mobile devices
- user acceptance
- location based services
- mobile users
- mobile web
- mobile applications
- user experience
- information services
- mobile learning
- context aware
- business opportunities
- behavioral intention
- digital libraries
- cost effective
- location information
- location aware
- perceived usefulness
- learning activities
- user satisfaction
- social networking
- mobile technologies
- mobile phone