Individual Sellers' Social Media Participation and Sales Activities in Social Marketplaces: Evidence from a Natural Experiment.
Siliang TongYingjie ZhangGordon BurtchZhijie LinPublished in: ICIS (2021)
Keyphrases
- social media
- social activities
- social networking
- user participation
- online communities
- online auctions
- social networks
- electronic marketplaces
- social relationships
- social connections
- social networking sites
- online consumer
- social interaction
- social behavior
- social context
- social media data
- behavioral patterns
- team members
- social media sites
- user activity
- user generated content
- social web
- online social media
- user generated
- open source software development
- social media platforms
- active participation
- online social
- online social networks
- big data
- multi agent