A Decision Model of Kenyan SMEs' Consumer Choice Behavior in Relation to Registration for a Mobile Banking Service: A Contextual Perspective.
Boniface J. MwangiIrwin BrownPublished in: Inf. Technol. Dev. (2015)
Keyphrases
- decision model
- decision problems
- decision making
- decision models
- image registration
- mobile services
- mobile devices
- mobile environments
- decision makers
- computing environments
- contextual information
- telecommunications industry
- mobile applications
- context aware
- construction process
- mobile computing
- service discovery
- decision theory
- product information
- service management
- market participants
- knowledge management
- probability distribution
- special case
- lower bound
- electronic commerce
- internet services
- optimal solution
- multimedia services
- small and medium sized enterprises
- learning algorithm