How the Balanced Scorecard Helps Improve Business Performance and Gain Sustainable Competitive Advantage.
Jorge Vareda GomesMário RomãoPublished in: Int. J. E Entrepreneurship Innov. (2017)
Keyphrases
- competitive advantage
- knowledge management
- business processes
- business information
- business environment
- competitive environment
- strategic advantage
- strategic alignment
- market share
- business world
- service quality
- business strategy
- business process
- business analytics
- data mining
- competitive intelligence
- financial services
- human capital
- case study
- relational databases
- business intelligence
- databases
- electronic commerce
- market competition
- real time