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Review of Theoretical Models and Limitations of Social Commerce Adoption Literature.

Prianka SarkerHatice KizginNripendra P. RanaYogesh K. Dwivedi
Published in: I3E (2019)
Keyphrases
  • theoretical models
  • social commerce
  • grounded theory
  • business models
  • databases
  • mathematical models
  • information technology
  • data management
  • business processes
  • artificial intelligence