Social Media Information diffusion and Economic Outcomes: Twitter Retweets and Box Office Revenue.
Chong OhHan-fen HuWenbin YangPublished in: PACIS (2016)
Keyphrases
- information diffusion
- social media
- twitter users
- social networks
- social media sites
- diffusion models
- diffusion model
- social networking
- micro blog
- user generated content
- social media data
- online communities
- online social networks
- social interaction
- diffusion process
- social media content
- information flow
- real world events
- social media platforms
- social networking sites
- viral marketing
- heterogeneous social networks
- emerging topics
- social behavior
- complex networks