Facebook Advertising as a Marketing Tool: Examining the Influence on Female Cosmetic Purchasing Behaviour.
Barween Hikmat Al KurdiMuhammad Turki AlshuridehPublished in: Int. J. Online Mark. (2021)
Keyphrases
- viral marketing
- social media
- social networks
- consumer behavior
- online social networks
- purchasing behavior
- social networking websites
- marketing strategies
- mobile advertising
- internet advertising
- website
- internet marketing
- social networking
- marketing campaigns
- data mining
- customer behavior
- online marketing
- young adults