What did they say about us? Message Cues and Destination Reputation in Social Media.
Elena MarchioriLorenzo CantoniDaniel R. FesenmaierPublished in: ENTER (2013)
Keyphrases
- social media
- reputation management
- brand image
- short messages
- social networks
- shortest path
- social web
- social networking
- social media data
- reputation systems
- crisis management
- social media platforms
- visual cues
- trust evaluation
- program chairs
- communication channels
- neural network
- social media sites
- data sets
- real world events
- online social networks
- social media content