The Social Persona Approach - Using Facebook to Illustrate User Groups.
Rahel Birri BlezonRené SchneiderPublished in: ISI (2011)
Keyphrases
- user groups
- social networking sites
- social networking
- social media
- social networks
- young adults
- online social networks
- social relationships
- online social
- social media platforms
- instant messaging
- social interaction
- social graphs
- social activities
- search tasks
- user generated content
- personal information
- user behavior
- end users
- social communities
- data sets
- database
- crowd sourcing
- social network sites
- information systems
- geographic regions