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Neuromarketing to Discover Customer Satisfaction.
Luis Alberto Partida Ramirez
Bogart Yail Marquez
José Sergio Magdaleno-Palencia
Published in:
ARTIIS (2) (2022)
Keyphrases
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customer satisfaction
service quality
online shopping
customer service
marketing strategies
customer reviews
core competence
user satisfaction
product design
customer data
internet banking
database
database systems
information quality