Achieving Targeted Mobile Advertisements While Respecting Privacy.
Elia PalmeBasil HessJuliana SutantoPublished in: MobiCASE (2012)
Keyphrases
- privacy preserving
- mobile phone
- mobile devices
- privacy protection
- personal information
- sensitive information
- mobile environments
- privacy preserving data mining
- mobile computing
- mobile learning
- location privacy
- mobile applications
- computing environments
- mobile commerce
- privacy aware
- private information
- privacy preservation
- mobile communication
- identity management
- privacy enhancing
- security issues
- mobile technologies
- third party
- web pages
- personal data
- mobile terminals
- statistical databases
- private data
- website
- privacy requirements
- database