Based on Data Analysis of the Influence of Sellers' Humorous Responses on Users' Purchase Intention.

Chaofeng Ye Yanxia Cheng

Published in: CSIA (2) (2021)

Keyphrases

purchase intention
data analysis
online shopping
online stores
virtual communities
end users
user interface
user interaction
social media
data collection
product quality
case study
recommender systems
collaborative filtering
user satisfaction
user feedback