Consumer behavior in an augmented reality environment: Exploring the effects of flow via augmented realism and technology fluidity.
Ye ChenCarolyn A. LinPublished in: Telematics Informatics (2022)
Keyphrases
- augmented reality
- consumer behavior
- real environment
- virtual reality
- computer generated images
- virtual objects
- real scenes
- mixed reality
- human computer interaction
- input device
- real time
- online shopping
- case study
- head mounted display
- virtual environment
- mobile robot
- virtual world
- live video
- dynamic environments
- tangible interaction