Influence maximization in a social network in the presence of multiple influences and acceptances.

Jun-Li Lu Ling-Yin Wei Mi-Yen Yeh

Published in: DSAA (2014)

Keyphrases

influence maximization
social networks
greedy algorithm
viral marketing
diffusion model
online social networks
information propagation
social network analysis
diffusion models
complex networks
social interaction
dynamic programming
network analysis