Generating Personas for Products on Social Media: A Mixed Method to Analyze Online Users.
Hao TanShenglan PengJia-Xin LiuChun-Peng ZhuFan ZhouPublished in: Int. J. Hum. Comput. Interact. (2022)
Keyphrases
- social media
- preprocessing
- dynamic programming
- generation method
- segmentation method
- synthetic data
- experimental evaluation
- significant improvement
- recommender systems
- pairwise
- real time
- similarity measure
- support vector machine
- clustering method
- detection method
- social networks
- high precision
- mobile devices
- online learning
- information retrieval
- information seeking
- social networking sites
- neural network