Understanding Mobile App Usage Patterns Using In-App Advertisements.

Alok Tongaonkar Shuaifu Dai Antonio Nucci Dawn Song

Published in: PAM (2013)

Keyphrases

mobile apps
usage patterns
mobile applications
web usage mining
mobile devices
business models
coverage includes
web mining
m learning
smart phones
web logs
user experience
mobile learning
e learning
database systems
life cycle