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Design of online survey system with an advanced IPA discrimination index for customer satisfaction assessment.
Hsiang-Chuan Liu
Bai-Cheng Jeng
Yi-Ting Mai
Yu-Du Jheng
Hao-Tung Lin
Published in:
Electron. Commer. Res. (2014)
Keyphrases
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customer satisfaction
real time
online shopping
service quality
product design
information systems
user interface
online learning
customer service
design process