IoT-commerce - opportunities for customers through an affordance lens.
Sarah BayerHenner GimpelDaniel RauPublished in: Electron. Mark. (2021)
Keyphrases
- management system
- customer satisfaction
- electronic commerce
- physical objects
- cloud computing
- information disclosure
- service providers
- big data
- customer behavior
- smart objects
- customer service
- light field
- customer preferences
- marketing strategies
- service times
- customer relationship management
- learning algorithm
- object categories
- special case
- high resolution
- object recognition