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Neuromarketing As A Tool To Measure And Evaluate The Consumer Behaviour Of Guanding Teahouse's Social Media Advertisement.
Ian Mei Zeng
João Alexandre Lôbo Marques
Published in:
ICEME (2023)
Keyphrases
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social media
software tools
similarity measure
machine learning
decision making
big data
distance measure
analysis tool
information diffusion
user generated content
evaluation measures
information content
electronic commerce
database
website
genetic algorithm
data sets
real time