Spillover Effect of Consumer Awareness on Third-Party Sellers' Selling Strategies on Retail Platforms.

Wen Song Jianqing Chen Wenli Li

Published in: ICIS (2017)

Keyphrases

third party
online auctions
pricing strategies
electronic commerce
personal information
reverse logistics
sensitive information
supply chain
mashup
software agents
online consumer
multi objective
electronic markets
electronic marketplaces
data providers
equilibrium strategies