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Measuring and Managing the Externality of Managerial Responses to Online Customer Reviews.

Wei ChenBin GuQiang YeKevin Xiaoguo Zhu
Published in: Inf. Syst. Res. (2019)
Keyphrases
  • customer reviews
  • opinion mining
  • product reviews
  • customer satisfaction
  • online product reviews
  • product features
  • information systems
  • machine learning
  • real time
  • sentiment analysis