Product data quality in supply chains: the case of Beiersdorf.
Kai M. HünerAndreas SchierningBoris OttoHubert ÖsterlePublished in: Electron. Mark. (2011)
Keyphrases
- data quality
- supply chain
- supply chain management
- customer demand
- market demand
- inventory management
- product life cycle
- supplier selection
- data warehouse
- operating costs
- bullwhip effect
- decision making
- customer orders
- manufacturing companies
- economic order quantity
- lead time
- data sets
- trading partners
- small and medium size
- discrete event simulation
- databases
- inventory control
- product quality
- life cycle
- quality of service
- revenue sharing