An Update on Business-IT Alignment: "A Line" Has Been Drawn.
Jerry N. LuftmanRajkumar M. KempaiahPublished in: MIS Q. Executive (2007)
Keyphrases
- business processes
- business process
- decision making
- business intelligence
- electronic commerce
- information systems
- real world
- business rules
- supply chain management
- knowledge management
- data mining
- business applications
- image alignment
- business environment
- data quality
- business models
- process oriented
- pairwise
- case study
- website
- search engine
- genetic algorithm
- database
- return on investment
- business partners
- cross selling