Social Media as the Missing Link: Connecting Communities of Practice to Business Strategy.

Hala Annabi Sean T. McGann

Published in: J. Organ. Comput. Electron. Commer. (2013)

Keyphrases

social media
business strategy
social networks
user generated content
competitive environment
online social

competitive advantage
customer service
online communities
information technology
missing data

databases
information systems
community structure
business schools
community detection

social networking
response time
data model
data mining
real world