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Advertising via mobile terminals delivering context sensitive and personalized advertising while guaranteeing privacy.
Rebecca Bulander
Michael Decker
Gunther Schiefer
Published in:
ICETE (2005)
Keyphrases
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context sensitive
mobile terminals
multiple task learning
natural language
language model
graph grammars
data mining
information retrieval
social networks
bayesian networks
wireless sensor networks
probabilistic model
wireless communication