Improving Usability of User Centric Decision Making of Multi-Attribute Products on E-commerce Websites.
Roquia MushtaqNaveed AhmadAimal RextinMuhammad Muddassir MalikPublished in: CoRR (2020)
Keyphrases
- multi attribute
- user centric
- utility theory
- decision making
- multi criteria
- decision analysis
- utility function
- group decision making
- decision makers
- multiple attributes
- access structure
- situation awareness
- context dependent
- network centric
- clickstream data
- personal information
- multiple criteria
- decision theory
- utility elicitation
- multi attribute decision making
- attribute values
- multi dimensional
- data sets
- similarity search
- fuzzy logic
- expert systems
- digital libraries
- multi agent systems
- website