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Digital Marketing Strategy for Health Food and Beverage Products in a Pandemi Wave.
Viany Utami Tjhin
Regina Eka Riantini
Jenia Nur Soelistyoningrum
Published in:
ICIT (2022)
Keyphrases
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marketing strategies
market segments
direct marketing
marketing campaigns
database marketing
customer relationship management
commercial banks
life cycle
support systems
data mining
machine learning
information retrieval
decision making
website
user groups
customer satisfaction