Login / Signup
Mining churning behaviors and developing retention strategies based on a partial least squares (PLS) model.
Hyeseon Lee
Yeonhee Lee
Hyunbo Cho
Kwanyoung Im
Yong Seog Kim
Published in:
Decis. Support Syst. (2011)
Keyphrases
</>
partial least squares
structural model
discriminant analysis
dimension reduction
structural equation modeling
canonical correlation analysis
data sets
signal processing
ls svm
principal component regression