Unveiling IoT Customer Behaviour: Segmentation and Insights for Enhanced IoT-CRM Strategies: A Real Case Study.
Elaheh EslamiNazila RaziMahshid LonbaniJavad RezazadehPublished in: Sensors (2024)
Keyphrases
- customer relationship management
- management system
- cloud computing
- big data
- level set
- marketing strategies
- segmentation algorithm
- customer segmentation
- segmentation method
- shape prior
- electronic commerce
- data mining
- image segmentation
- image analysis
- multiscale
- segmentation accuracy
- location information
- object segmentation
- fully automatic
- medical images
- mobile computing
- key management
- region growing
- segmentation errors
- sensor web
- supply chain