Online Traffic Sources and Persuasion Techniques: How to Change Consumer Behavior.

Dimitris Drossos Manos Zacharioudakis George Dionysiou

Published in: ICEEG (2019)

Keyphrases

consumer behavior
online consumer
real time
online learning
online shopping
marketing strategies
information sources
databases
information systems
decision making
social media
decision makers
electronic commerce
purchasing behavior