A key to TQM benefits: manager involvement in customer processes.

Vincent W. S. Yeung Robert W. Armstrong

Published in: Int. J. Serv. Technol. Manag. (2003)

Keyphrases

electronic commerce
management system
real time
artificial intelligence
significant contribution
database
real world
social networks
information systems
decision trees
probability distribution
customer relationship management
churn prediction
potential customers