Let's Get Married: Adoption Of Interactive Product Information For Bundle Purchases By Tangible User Interfaces.

Wolfgang Maass Tobias Kowatsch

Published in: MCIS (2009)

Keyphrases

product information
product configuration
mass customization
e government
user friendly

tangible user interfaces
semantically enriched
business models
database
computer graphics

virtual organization
data sources
information technology
real world
virtual reality

user interaction
digital libraries
case study
information systems