Checking Websites' GDPR Consent Compliance for Marketing Emails.
Karel KubícekJakob MeraneCarlos CotriniAlexander StremitzerStefan BechtoldDavid A. BasinPublished in: Proc. Priv. Enhancing Technol. (2022)
Keyphrases
- website
- privacy policies
- potential customers
- search engine marketing
- internet marketing
- web pages
- social media
- data mining
- enron email
- internet users
- consistency checking
- decision making
- online marketing
- marketing strategies
- predictive modeling
- customer relationship management
- consumer behavior
- spam filtering
- web content
- short and long term
- email classification
- online services
- financial services
- web navigation
- anti spam
- third party
- website design
- internet usage
- fine grained