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Special Issue on Qualitative Approaches to E-marketing and Online Consumer Behaviour: Guest Editors' Introduction.
Inma Rodríguez-Ardura
Gerard Ryan
Ulrike Gretzel
Published in:
J. Theor. Appl. Electron. Commer. Res. (2012)
Keyphrases
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special issue
ai edam
ecml pkdd
international journal
online consumer
applied intelligence
special section
consumer behavior
website
machine learning
decision support system