The impact of online store environment cues on purchase intention: Trust and perceived risk as a mediator.
Hsin Hsin ChangSu Wen ChenPublished in: Online Inf. Rev. (2008)
Keyphrases
- purchase intention
- online stores
- online shopping
- perceived risk
- structural equation modeling
- negative impact
- product quality
- website
- virtual communities
- survey data
- electronic commerce
- perceived usefulness
- process control
- customer satisfaction
- recommendation systems
- user satisfaction
- service quality
- personal information
- learning styles
- end users
- learning environment