Spanning from diagnosticity to serendipity: An empirical investigation of consumer responses to product presentation.
Wanshu NiuLiqiang HuangMingliang ChenPublished in: Int. J. Inf. Manag. (2021)
Keyphrases
- consumer behavior
- product information
- life cycle
- competitive market
- multimedia
- purchase behavior
- product design
- data sets
- database
- consumer reviews
- genetic algorithm
- electronic commerce
- purchase decision
- pricing strategies
- online stores
- product quality
- online shopping
- website
- learning algorithm
- machine learning
- databases