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Pricing strategy and coordination mechanism of dual-channel supply chain based on reference quality effect.

Lizhao YanXiulian LiKok Lay TeoFei XuJian Liu
Published in: RAIRO Oper. Res. (2022)
Keyphrases
  • supply chain
  • pricing strategies
  • inventory control
  • dual channel
  • supply chain management
  • coordination mechanism
  • lead time
  • dynamic pricing
  • decision making
  • service level