How social-media-enabled co-creation between customers and the firm drives business value? The perspective of organizational learning and social Capital.
Hong ZhangSumeet GuptaWei SunYi ZouPublished in: Inf. Manag. (2020)
Keyphrases
- social capital
- organizational learning
- knowledge sharing
- human capital
- social media
- intellectual capital
- resource based view
- organizational culture
- absorptive capacity
- competitive advantage
- knowledge management
- competitive environment
- information sharing
- financial services
- inter organizational
- customer relationship management
- health care
- information flow
- information technology
- implicit knowledge
- micro level
- business intelligence
- databases
- information exchange
- business processes
- service providers
- e learning
- information systems
- customer satisfaction
- social networks
- real world
- marketing strategies
- business process
- external information
- software engineering