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Building Trust in Online E-markets through Dual Deposit under Feedback Aggregated Mechanism.
E. Zhang
Feifeng Zheng
Yingluo Wang
Published in:
PACIS (2004)
Keyphrases
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reputation mechanisms
online markets
consumer trust
online learning
electronic markets
website design
trust model
trust evaluation
online marketplaces
multiagent systems
primal dual
cross cultural
social capital
virtual teams